African hopes: Lagos, Nigeria, Bilikiss Adebiyi and her WeCyclers
January 16, 2017
Bilikiss Adebiyi is an inspiring Nigerian social entrepreneur and founder of WeCyclers. Her company offers waste collection and recycling services to the Lagos informal settlements, where an estimated 66% of Lagosians live. As a part of the process, residents are offered an incentive for collecting their household waste which is picked up for free by Wecyclers using specially adapted bicycles. To create incentives among low-income households to participate, rewards are given to them for every kilogram recycled, via points sent by SMS. These points are then redeemable against goods they value, such as cell phone minutes or basic food items. Bilikiss Adebiyi-Abiola and her cofounders started WeCyclers in 2012, using low-cost cargo bicycles called WeCycles to provide convenient recycling services to households across Nigeria. Although born and raised in Lagos, Bilikiss initially developed the idea for her business in the US whilst she was a student at the MIT Sloan School of Management.
Read more about Bilikiss and her WeCyclers on Leonesses of Africa